If you want to hide the location, you can swipe the app’s top bar to go off the grid. With the understanding that users don’t necessarily want to share their exact location, this app will show the location of you and your friends without requiring a check in. Swarm lets you check in to show friends where they are using passive location signals. In the next few weeks, users should expect a brand new look to the Foursquare app that will be focused on traveling and discovery instead. Swarm is a social heat map that helps users find friends in nearby locations and allows them to check in and share their location.
In May, Foursquare announced a brand new app called Swarm that will exist in conjunction with the original Foursquare app. The company has decided to split the local sharing service into two parts. That’s when Foursquare CEO Dennis Crowley decided it was time to do something out-of-the-box to compete. Now, in just a few short years, however, that technology has quickly been adopted by many, including online sites like Facebook and Yelp. Back in 2009, Foursquare had the upper hand because phones back then didn’t have the capability to tell you what was around you. After tens of millions of users, data points, and dollars, Foursquare was struggling to find a way for people around the world to keep using their app. Back in 2009, Foursquare launched a novel “check in” app that jumpstarted the way people interacted online and in their local neighborhood.
